The connectFirst brand is being unified under the Servus Credit Union brand. The name continues to appear in Alberta-facing public information and service resources. For readers, the most important point is that connectFirst should be understood in the context of the broader Servus Credit Union organization.
Servus and connectFirst completed their merger on May 1, 2024. Subsequent official updates explain that the combined credit union would move forward under the Servus Credit Union brand. This is why readers may still encounter both names while searching older pages, saved documents, branch references or account information.
The distinction between a legal name, a trade name and a familiar public brand can be confusing. For general research, the safest approach is to treat dated connectFirst material as historical context and use current Servus pages for present-day services, contact details and operational notices.
Why the name can be confusing
People may encounter the connectFirst name on older materials, public resources, branch information or search results and reasonably wonder whether it is a separate bank. This guide treats connectFirst as an Alberta credit-union brand and points readers to official sources when current organizational details matter.
What this guide covers
This independent site focuses on public, non-transactional information: organization background, branch finding, support resources and general Alberta context. It does not provide online banking, account access, applications or financial transactions.
Where to verify current information
Because names, locations and service details can change, the best source for current information is the official Servus website. Links to official resources on this site are marked clearly and open outside this independent guide.
For current information, use the official Servus website and contact resources linked below.